This school is all about YOU!


You will hear stories of the good, the bad and the ugly (names changed to protect the guilty) from my 20 years of experience and from other Santas. These stories teach and illustrate the lessons you will learn.

You will see demonstrations and participate in group discussions. That's why class size is kept to 25 or fewer.

You will receive a copy of "North Pole Santa Claus Guide, 2nd Edition."  This edition is 270 pages and sells for $24.95 on and Barnes and Noble.
(Some limits apply, see registration for details.)

You will know at the end of the school that you have learned and grown and now have a new group of friends whom you can call on anytime for help, suggestions and fellowship.

So join me in Longmont Colorado the summer of 2019.

OR — invite me to come to you.

For a fixed fee plus my travel expenses, I will travel to your location and hold a two day school. Get together a group of Santa’s, Mrs. Claus & Elves and split the cost. Details at "How to Host a School"

Appropriate for EVERY Santa, Mrs. Claus and Elf 

  • Who is preparing for their first season
  • Who has experienced only one or two seasons
  • Who has  experienced many seasons 
  • Who wants to expand their season with great events
  • Who wants to be GREATER at what they do

You will LEARN as we discuss...

This is a preliminary list of subjects to be covered and is subject to change prior to the actual class in order to provide adequate class time for each subject and availability of guest instructors.  Updated March 14, 2019

  • Grow Your Santa Persona
  • Expand Your Entertainer Abilities
  • Understand and Work with Children
  • Protect Children and Santa
  • Be A Professional Entertainer
  • How to Schedule All the Events You Can Handle
  • Why and How to Promote & Manage Your Events
  • How to Make Every Event a Success
  • The Legacy of St. Nicholas
  • Why Be a Santa 24 x 7 x 365
  • Show, Wear and Tell — A Review of Our Outfits
  • The Santa Claus Oath

More School Details

  1. Each full registered student or family receives a copy of the “North Pole Santa Claus Guide, 2nd Edition Helping You Develop YOUR Santa” by John M. Chilson, a 270–page book published by North Pole Marketing (Available on and Barnes and Noble for $24.95) Students paying discounted tuition may not receive a copy. See tuition fee above.
  2. Cost includes morning breaks, lunches and afternoon breaks. Vegetarian options will be available.
  3. Each day starts promptly at 9:00 AM and finishes between 4:30 PM and 5:00 PM.
  4. The evening of the first day of classes everyone is invited to join John and other students at a local restaurant for further discussion and questions and getting to know each other. Separate checks.
  5. Photos are allowed but no video recordings.
  6. Dress is "Santa Casual", however you define it. (Something red is always appropriate.)

Click Here to Register

Why you should attend the North Pole Santa School...


  1. Discounts for previous students and spouses and clergy and members of Society of Santa.
  2. You can apply for a $250 scholarship from IBRBS if you are a member.
  3. Tuition includes morning and afternoon breaks and lunch both days.
  4. Longmont, Colorado —  Summer is a great time to visit Colorado  — Rocky Mountain National Park and the town of Estes Park are only a 45 minute drive away, attend a Colorado Rockies Baseball game in Denver (a 45 minute drive away), ride the Cog Railway to top of Pikes Peak, and much more. Just Google Colorado Summer Events.

2019 Registration Fee and Discounts

  • Registrations are for the entire two-day class.
    Registrations are not available for only one day.
  • Registration discounts may not be added together. 

$195 FULL Registration Includes the 2018 Edition of North Pole Santa Claus Guide (270 pages, $24.95 on Amazon and Barnes and Noble)

$170 Registration ($25 Discount) for new students who bring their own book — MUST be the 2nd Edition with red cover

$165 Registration ($30 Discount) for previous graduates who do not have the 2nd edition of North Pole Santa Claus Guide.

$165 Registration ($30 Discount) for 2019 paid members of Society of Santa (

$155 Registration ($40 Discount) for previous graduates who bring their 

2nd Edition of North Pole Santa Claus Guide (red cover)

$145 Registration ($50 Discount) for active or retired clergy. 

(Includes a copy of 2nd Edition of North Pole Santa Claus Guide)

$95 Registration ($100 Discount) each for one additional family member. 

Please submit individual registration forms for each person (Book not included)